A recent study conducted by J.D. Power Canada sheds light on the challenges facing electric vehicle (EV) adoption in Canada. The Canada Electric Vehicle Consideration (EVC) Study reveals that while 34% of respondents are open to considering an EV for their next vehicle purchase, a significant portion remains hesitant. Interestingly, among those who have experienced driving an EV through rental or test drives, only 43% are inclined to consider purchasing one. The study identifies key concerns hindering EV adoption, including range anxiety (63%), high sticker prices (59%), and inadequate charging infrastructure (55%). Regionally, British Columbia leads in EV consideration (49%), followed by Quebec (39%) and Ontario (34%). The lower figure for Ontario is attributed partly to policy changes, such as reductions in EV rebates. In Atlantic Canada, where charging infrastructure is underdeveloped, EV consideration stands at 26%, while it's 22% in the Prairie provinces, reflecting political dynamics in the region. These findings underscore the need for addressing various barriers to EV adoption, including enhancing charging infrastructure and addressing cost concerns, to accelerate the transition towards electric mobility in Canada.
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